Eurostar New Identity…

Interesting article on creative review about the future of branding in relation to Eurostars new look. I tend to agree with it, a logo can only do so much sometimes and needs to be paired with some sort of an over all theme. I beleive that both a logo and theme exist together and compliment each other as long as the logo and the companies over all philosophy is kept to the forefront of the mind when concepting.

Have a read here

Sometimes I think I sound very intelligent, I am of course!

Phew…

Just a quick little post as pretty excited, just sent my biggest job to date to print and feeling a little relieved although still have to press pass it so not the end for my long suffering nails yet!!

It is a big run so should be around the country and in most homes this day two weeks so keep an eye out. I’ll post up some of the work when its released, can’t now for obvious reasons! Fingers crossed the printing goes smoothly!

For a Sunny Day…

I have to apologise for my lack of blogging lately, I have been archiving all my inspirations and meaning to post a few along with some new work but not finding the time at the moment. Anyway, I saw this yesterday and because of the beautiful day that’s in it, it seems appropriate.

Architect Didier Faustino created this swing set out of a converted advertising billboard for the Shenzhen-Hong Kong Bi-City Biennial of Urbanism and Architecture. Here’s a link to a little more info.

I’d love to be sitting on those swings now and fulfill my ultimate childhood dream, my parents never got me a set, said it was something to do with health and safety!

Foundry Coming Soon…

Hi All,

Sorry have been running around after my head the last while and without a head its hard to blog! Anyway here’s some work I’ve been playing around with lately, its my first proper stab at photoshop outside of the WDL stuff which I have free reign on! Its simple stuff so far but fingers crossed I’ll be photoshop fit my the 2012!

The Foundry Waterford is opening next Monday the 14th of March, open 7 nights a week so check it out! They will also be updating their webpage with all details.

Foundry Website