Held Design

Elizabeth & Claire

Elizabeth and Claire is a luxury women’s wear brand based in Smithfield, Dublin. The brand is for professional women who appreciate the true elements of fashion, colour, fabric, proportion and silhouette.

Claire came to me with a strong idea of her brand and it’s direction. Her clients are very specific, her luxury clothing is hailed by professional business women and she counts Mary McAleese among fans of the brand. The site had to appeal to these women. It had to be smart, hold an element of luxury while remaining simple.

I designed an opening page which held a high end fashion feeling. I took her logo and replicated to make an interesting motif, I then used this as a wallpaper and placed her logo in the centre. Immediately, even if the user is not familiar with Elizabeth & Claire, they get a sense of the brand.

The inside pages of the site are simple. The striking images take centre stage, every other design element is minimal. The collections page and scrolling gallery also work very well for navigation and it’s simplicity also reflects the ethos of the brand.

Visit Elizabeth&Claire

Graphic Design

Goodreads Amazon Etsy google linkedIn facebook twitter GoodReads Amazon Etsy google linkedIn facebook twitter